Sponsorship is more than just advertising space for logos – it offers an ideal platform to creatively engage and connect with a key target audience. Support to identify, assess and negotiate the right sponsorship opportunities to meet business objectives and goals. I help to create unforgettable brand experiences that get people talking and sharing. Expect fresh ideas, innovative ideas and impeccable execution.
With an extensive network to right holders and companies I develop with you the most suitable and profitable partnership. Insights based knowledge is something I am obsessed about – not just assumptions. Experience in research and monitoring will helps to accurately measure the impact of campaigns.
I believe that acquiring rights is only the beginning of a truly successful sponsorship. Finding the best way of implementing and leveraging the rights is more important than the initial buying decision.
One of the most important factors of rights implementation and activation is the human element. How visual identities and activations are implemented of any sponsorship engagements is how the costumers will recognize it. And how to bring commercial rights to life is how customers will remember.